Astrazeneca

1.0 PHARMACEUTICAL INDUSTRY ? BUSINESS RISKS ?In 2002 the global pharmaceutical sedulousness generated over 400 billion dollars in tax income and invested roughly 16% of that amount, or 40 billion dollars, into look for and development for new drugs (Taken from http://individual.utoronto.ca/adamlewinberg/Access/Box4.htm - Overview of the pharmaceutical industry) The industrys business, developing human therapeutics, means riskiness management must be front and centre of operations across the board, from assessing the benefits and risks of a product for the patient to the risks associated with the development and marketing of a drug. ?Companies feel to pay attention to FDA guidances recognising that the guidances ar addressing polar areas of risk (Quote by Frances Nolan ? Report by Elisabeth Pena ? Business risk - 2004) Business risks are evident in every industry in the world. Companies are continually working and evolving their strategies to overcome obstacles sic in their way in order for maximum talent and performance. To explain the risks to AstraZeneca I will use the PESTLE compend tool. This analysis is an acronym for Political, Economic, Social, Technological, Legal and Environmental.

I will begin in brief though with the financial risks for AstraZeneca in the pharmaceutical industry. There are two main financial risks Credit Risk and fluidity Risk. Credit Risk is: ?The risk that a counterparty will not meet an obligation when due, and will never be satisfactory to meet that obligation for full value. The bankruptcy of a counterparty is frequently associated with such difficulties, but there may be separate causes as well (Definition taken from http://riskinstitute.ch/141810.htm - Types of Financial Risk) undermentioned I will define for you Liquidity Risk: ?This is the risk that clearing, or settlement, payments will not be made when due, nonetheless though one or more counterparties do spend a penny sufficient assets and net worth ultimately to make... If you want to deal a full essay, order it on our website: Orderessay

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