Rec' Strategy

Paper in : MBA 2303 Corporate Strategy and Global production line Policy Date turned on: April. 13th [pic] 1. RECs strategies in its entrepreneur phase Market potential and market size of RECs business [pic] Today, humour and capability supply issues are becoming hot topics and manufacture on the forefront of international politics. Solar is one of the close to promising clean energy technologies. PV Technology is the leading technology for electricity production, and involves the direct conversion into electricity through the phthisis of solar cells. PV has been the most rapidly growing renewable energy technology in the world. Total installed PV generation capacity has change magnitude from approximately 1.4 GW at the beginning of 2000 to 14.7 GW at the end of 2008, representing an fair(a) annual growth rate of approximately 34 portion during the period, according to EPIA. [pic] The above chart (source: a report from Mr. Li Yongjun on the global PV industry)indicated the strong growth of the PV technology industry. RECs strategic core [pic] Strategic core model [pic] Summary: 1. modify its leading postion in silicon and wafter production by emphasing transmutation and technology organizement and make the downstream supplier much dependant 2.

Growing its business in downstream sectors in cells and modules by cooperating or acquiring the existing competitors 3. Differentiate its products and service from the competitors in downstream sectors, eg. Growing its buisnss in PV solar techology application project, 4. prove the distribution and service network to serve a wider division of the customers 5. Quick expansion in new markets 6. Continue to alter the internal value chain to reduce production cost 7. To develop the relevant PV technolgy, such as thin film 8. Strengthen the governance affairs function, especially in the emerging market so as to create a beneficial enviroment for market development 2. RECs... If you loss to get a full essay, order it on our website: Orderessay

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