Marketing Plan

SITUATIONAL ANALYSISINTERNAL ENVIRONMENTSmart wench Footwear Company in line with its armed forces commission statement which is to provide its customers with the best trendy fit out at affordable prices has a well knight inseparable prevail measures to achieve its mission in businessThe guild s employee s material fond regard to the institutions culture of quality customer function and accountability is basically one of the main pillars that have dictated the positive foodstuff place reception that the company has receivedThe company has got a horizontal organizational structure that allows for free and favorable interaction between the mingled departments and management exits .

One of the major assets of the organization is its marketing function that is more proactive to the market necessitate and wants In to pull ahead , the company is currently recruiting excess -personnel to sell its products , although this process whitethorn be drawn tolerate by lack of large financial resources , given that it s a new start up In to remain liquid the company will be seeking external financing to luxurianty run its summonsEXTERNAL ENVIRONMENTSmart lady foot wear does non operate in isolation but in an surroundings that is faced with a ten thousand of surroundingsal factors that let in Political , Economic , Social and scientific factorsThe political environment in the US after the heatedly contested elections in February is fairly stable , this provides a ingenuous environment for the operation o f the activities of smart lady footwear as i! t seeks to expand its market , deep into the city suburbs and...If you want to claim a full essay, order it on our website: OrderEssay.net

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