Nordstorm

The strategies adopted by the Nordstroms to make their family run affair 1 of the largest in the word are the following 1.Commission exchange to its gross sales people: the commission of the employee was based on the clams sales make by him per day. At the end of separately put up period, sales per hour performance were calculated by victorious the net volume of items sold, subtracting returns and dividing the figure by the make start of hours worked. 2.Expansion of the company: they expanded the company to 61 all-embracing contestation stores and 20 clearances and off price stores. 3.Followed an informal organizational social system that was named â€Å"inverted pyramid structure.” They guided employees to take decisions and made back up visits to their stores and meet managers. 4.Followed a decentralized purchasing policy to underwrite that the merchandise it stocked was according to tastes of the local people. 5.Introduced a overbold campaign ca lled â€Å"Re-Invent” to cater the needs of the younger propagation by offering them the latest trends in shape. 6.Implemented new technology bid the perpetual inventory system to contour avering process, which helped the company to augment its sales. 7.Improved profitability and rock-bottom inventory levels with the help of the perpetual system. 8.

Initiated expansion strategy by identifying new markets and expanding existing markets by improve their merchandise mix. 9.Penetrated into untapped market in the US. 10.Launched a website, Nordstrom.com. Online business experienced rapid product. 11.Interaction with the local people to identify growth opportunities bef ore opening the stores 12.Personal Book to ! strengthen the relationship with their customers. 13. veritable(a) women’s designer division by designing a marketing plan and observing the new trends in trend to update its merchandise mix. 14.Launched a customized men’s social class which allowed a customer to design his own shirt. 15.Added many highlife items and designer collection...If you want to get a full essay, rules of order it on our website: OrderEssay.net

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