Math

Rene Lopez
December 20, 2011
Period 4
Looks over Experience
Image gibbosity is what brings the massive bucks. But image projection is said to be
discriminatory because managers admit plurality with good looks without the experience
being present. Companies apply muckle who privy attract more(prenominal) customers, getting the job
done which makes the production line better. Companies employ community with looks but non
the smarts, they believe the good looking folk can interest others in the product. Many
people consider this discriminatory because owners give jobs to those that ar beautiful
and unqualified rather than those with experience but not very good with looks. In my
opinion, this is considered discriminatory because companies hire those with image
projection instead of hiring those with the sales experience.
Also, good looking people equals more customers. Good looking people set the
example that the consumer motive and convince them to buy the product. Take a
Bowflex, in their commercials people see the before and after pictures of the individual
who is trying the Bowflex out. The pictures can either be real or photoshop, so
companies hire those who can project an image to others to convince them into buying
their product.



If psyche came in with a pretty face, we were told to approach them
and ask them if they cherished a job. Basically, they just hire anyone who walks in that is
beautiful, whether male person or female. This is considered discriminatory because store
managers are told to hire those who walk in with a pretty face. But, store owners
consider these people chump enhancers.

In addition, brand representatives know as sales person are considered brand
enhancers because they make the business more popular and attractive. organism able to
find a brand enhancer or what I call a walking billboard, is critical. States marshal
Cohen. This comes from a representative himself, he knows this from experience.
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